How To Make AI Write Exactly Like You

Most AI-generated content sounds like a bargain bin thesaurus banged a corporate memo in a supply closet.

You know it.

I know it.

Your audience DEFINITELY knows it.

It's got that sterile, 'LinkedIn thought leader' broetry vibe.

The “I let ChatGPT write this and called it a day” energy.

You know the tell-tale patterns:

"It's not X, it's Y."
"Here's the thing…"
“This hits hard.”

Lists of exactly three things. (See what I did there?)

That formulaic, paint-by-numbers bullsh!t.

Everything being "game changing" or "revolutionary."

And my personal favorite: the rhetorical question nobody asked.

AI writes like dog sh!t by default.

Formulaic. Bland. Uninspired slop.

Because nobody's teaching it to write like YOU.

Look, most people are creating content like they're casting a giant net, trying to catch as many eyeballs as possible.

Trying to go viral and blow up their follower count.

And it's all bullsh!t.

Because building a real business requires real buyers.

Not rando followers.

Give me 100 people who actually read what I write over 10,000 who double-tap and keep scrolling.

People who think. People who buy. People who show up pre-sold.

And when your content sounds like YOU (not like ChatGPT), you attract those people.

So here's what we're gonna do.

We're building a custom AI specialist that actually knows your voice.

Your audience.

Your messaging.

Think of it like hiring a ghostwriter who's studied everything you've ever written...

Knows exactly how you talk...

And can capture your voice so accurately that even you can't tell the difference.

Except this ghostwriter works 24/7, never gets tired, and costs you exactly zero dollars.

(Though it can't bring you coffee. So there's that.)

Ready?

We're going to build your personal “Write Like Me” content engine.

Start here.

Before you even think about setting up a project or writing a single word, you need to codify your voice.

Your “Brand Voice Guide” is the constitution for your content… the single source of truth that the AI will use to understand your style, your rhythm, your anti-patterns.

Don't have one?

No problem.

I created a prompt that'll analyze your writing and build one for you in about 10 minutes.

👉 Grab the Brand Voice Prompt Template here.

Follow the instructions. Paste in your best writing samples. It'll spit out a complete Brand Voice Guide that captures how you actually write.

(Not how you think you write. How you actually write.)

Here’s a walkthrough of the process, including how to use voice recordings so the guide captures how you actually talk, not just how you write:

Once you have this guide, you have the foundation for everything else.

Now that you have your guide, you need a place to put it.

This is where you create your specialist.

Watch this. I'll show you how to create a new project in Claude (same process for ChatGPT), why you want your guide as a file instead of pasting it in instructions, and how to upload it properly:

Name it something obvious like "Write Like Me" or "[Your Name]’s Content Writer."

The key move here: upload your Brand Voice Guide as a file.

This tells the AI specialist: "This is the law. Everything you write must follow these rules."

Not suggestions. Rules.

With the guide in place, now you give it more context.

Feed it your best writing samples.

(Not the crap ChatGPT wrote for you. Your actual best work.)

Blog posts. Emails. Transcripts of you talking. Social posts. Anything where you're being authentic and it actually sounds like YOU.

The stuff where you're actually being yourself.

Not trying to sound smart.

Not trying to be polished.

Give it the raw, real stuff.

The more the better. I'd say a minimum of 3-5 of your best long-form pieces.

The Brand Voice Guide is your foundation. Context is what makes it work.

Watch this. I'll show you how to feed the beast with your backstory, best-performing content, and the specific Project Instructions command that makes it all work together.

Now your project is ready to go. It has your rules (the guide) and your examples (the content). It's time to actually use it.

This is my exact process for creating long-form content in 30-45 minutes instead of 8+ hours.

First, The Brain Dump.

Instead of trying to write something polished, you're going to use voice input to just brain dump your thoughts.

I use Superwhisper on Mac, but the voice input on the ChatGPT or Claude mobile apps works great too.

Just hit record and start talking about your topic for 5-10 minutes.

Don't script it. Don't self-edit. Just talk.

The messier and more natural, the better.

Second, Turn It Into an Outline.

Feed that raw transcript to your specialist and say:

"Here's a raw brain dump transcript. Turn this into a detailed outline for a newsletter, keeping my voice and energy from the transcript."

It'll come back with a structured outline.

Now, you hone in on that outline. Polish it. Get it perfect. This is where you shape the narrative.

Third, Generate the First Draft.

Once the outline is solid, tell the AI:

"Using this outline, write the full first draft of the newsletter."

It'll generate the draft. It will be okay, but it won't be great. Not yet.

Fourth, The "Smack It Around" Phase.

This is where the magic happens.

The first draft will have AI tropes in it. It always does.

Your job is to beat them out of it.

I literally curse at it. You have to be aggressive with your feedback.

(AI doesn't have feelings. Though I sometimes wonder if it's judging me.)

Here are the worst offenders to look for:

Stupid Rhetorical Questions: If you see "The problem?" or "What does this mean?", kill it with fire. Tell the AI: "I hate rhetorical questions. Never use them as transitions. Rewrite this section to be a direct statement."

The "It's Not X, It's Y" Pattern: I can't stand this one. It's a classic AI crutch. If you see it, tell the AI: "This 'not X, it's Y' pattern is lazy. Find a more original way to say this."

Go back and forth with it. Tell it what's wrong. Be specific. Be ruthless.

Watch this. I'll do a live brain dump, turn it into an outline and first draft, then show you exactly how I curse at it and slap it around until it sounds like me. You'll see the before/after of what actually works.

Fifth, Read It Out Loud.

Once you think it's good, read the entire thing out loud.

If it sounds like something you'd actually say to a friend... you're close.

You'll find awkward phrases and things that can be punched up. This is where you add more humor, polish the engaging parts, and make it truly sound like you.

Finally, Final Polish.

Paste the entire thing into a Google Doc for the final, tiny edits. A word here, a comma there.

Done.

30-45 minutes for long-form content that used to take me 8+ hours.

Emails and social posts take 15 minutes, tops.

Over the last couple of weeks, I've been using this system to create content.

Here are my results, just on Facebook:

Plus over 150 newsletter subscribers.

And it sounds so much like me, my mom can't even tell.

(Which is either really cool or slightly terrifying depending on how you look at it.)

This only worked because the AI writes like ME.

Not like ChatGPT. Not like everyone else's generic AI slop.

Like me.

Once you have that, you can repurpose one solid piece of long-form content into everything:

Short-form social posts. Videos. Reels. Shorts.

You're writing faster.

And you're creating an entire content ecosystem from a single brain dump.

What used to take my team a week takes me ten minutes now.

(Plus there’s no HR drama. No Slack notifications at 11pm. No performance reviews. Just results.)

This is exactly how I'm building my next business with zero employees.

Just me and AI.

Until next time,

—Tim Erway

P.S. The most critical part of this entire workflow is the "Smack It Around" phase. Don't be nice. Don't be polite. You can’t hurt its feelings. Beating the generic bullsh!t out of it is how you make it great.

P.P.S. You just learned how to build your 'Write Like Me' AI. Tomorrow I’m building the complete system around it: AI photos, graphics, viral video, conversion automation, and 30 days of content ready to post. Everything. In one day. Details below.